Purpose Creates A Vision For The Future Your Clients, Community, and Employees Believe In.
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Step 1:
Use Your Mission/Vision Statement to Uncover the Purpose That Drives Business Success at every level and across company divisions. (i.e. Core Values) Ensure Leadership Personalities are not diluting Company Purpose with Personal Preference. Step 2:
Review Expectations related to internal procedures, operations, and interactions to ensure they are in alignment with the Purpose the Defines Your Company Culture. 
Step 3: Teach your Managers and other Company Leaders to Prioritize Accountability in Support of the Purpose.
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